Erg toffe campagnevideo van Gucci geregisseerd door Korine, ook weer met Gucci Mane (Archie uit Spring Breakers). Overigens niet de eerste samenwerking, dit lookbook is ongeveer een jaar terug geschoten door Korine.
Wel zie je de Korine invloeden sterker terug in de nieuwe campagnevideo dan in het lookbook.
"I just lost interest in normal films," Korine said. "I was like, There's something else. That really became the obsession. I was like, What comes after all this?"
"That's maybe one of the only things that I could imagine pulling me back into like actual, traditional moviemaking," Korine said.